The Agency Business 2020
Thursday 5 March, 11:30 - 12:45
Gordon Masson, IQ Magazine / ILMC (UK)
Whether representing all areas of their work, or building a focussed roadmap for live, agencies are more central in developing an artist’s career than ever. So taking artist development as the overarching theme, this year’s Agency Business session will see an invited panel of top agents consider recent strategies for both emerging and established artists. With streaming booming; labels back at full strength; and the digital environment providing more but fragmented opportunities, how is artist development keeping pace? And, navigating exclusivities, promoter allegiances, environmental concerns and competition from other interests, isn’t it harder than ever to forge a live career?
Rob Challice, Paradigm Talent (UK)
Katarina Kostic, ACE (NL)